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Below is our recent interview with Lauren Raimondi, Owner and CEO at All Aces Promotional Staffing:
Q: Lauren, tell us something more about the company?
A: All Aces Promotional Staffing is an award-winning event staffing agency specializing in conferences, experiential marketing programs, and product demos nationwide with capabilities throughout North America, the U.K., and Europe since 2007. We hire our staff as W2 employees nationally, so our clients are safe from misclassification and non-compliance of labor laws, which allows us to work with large-scale companies globally. We are also a certified woman-owned business with the WBENC, WOSB, and WBE certifications; this helps meet our clients’ minority requirements as well.
Some of our awards include the Best of Staffing award 6 years in a row, Corporate Insider’s Event Staffing & Management Firm of the Year, and one of the 50 Smartest Companies of the Year. Technology is important to us, and we use a robust talent portal that is an end to end solution, allowing our internal team and our clients to efficiently manage programs in real-time. Having a family-like culture has always been important, and it empowers the whole team to come up with ideas that help the company grow.
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Q: What kinds of services do you provide to your clients?
A: Some of our services and staffing capabilities include:
• International event staffing & management
• Assistance with program logistics
• Tour managers and staff
• Drivers and production assistants
• Registration staff, event coordinators, mic runners, ticket takers
• Convention staff
• Guerilla marketing
• Product samplings & demonstrations
• Publicity stunts
• On premise/off premise promotions
• Out of Home media (OOH): mural installations, door hangers, & more
Q: What makes your approach different?
A: Whereas most companies focus solely on their clients, we have a bottom up approach: focusing just as much on our staff relationships. Our staff is our product, and by nurturing those relationships, treating them with respect, and paying quickly we’ve created a large database of brand ambassadors who actively want to work with us. When we have a team of happy staff, it results in happy clients and successful campaigns since staff are motivated to work hard and do a good job so they get future work with us.
Q: Who are your clients and what markets are you targeting?
A: Our clients range from startups to fortune 100 companies, and consist of: experiential, media & digital marketing agencies, advertising agencies, PR firms, corporate event coordinators, meeting planners and distributors. We represent brands and companies from all industries, ranging from food & beverage to toys, technology and finance.
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Q: What can we expect from your company in the future?
A: We are growing quickly, working with larger firms, brands, and global companies internationally. The demand for assistance with logistics from both agencies and brands has increased significantly over the past couple of years, so we’ve been focusing on our internal resources and creating strategic partnerships with companies to help implement these requests. We are also updating our technology to include a more robust reporting feature and better back-end solutions for our clients.Activate Social Media: