Listen to this articleLAD Solutions is an Online Marketing company serving clients throughout the Los Angeles area and nationwide. The company specializes in search engine optimization (SEO), pay-per-click management (PPC) and web design & development. Below is our interview with Ali Pourvasei, Co-Founder & VP of Client Relations at LAD Solutions:
Q: Tell us something more about LAD Solutions and your services?
A: LAD Solutions is an affordable online marketing company based in Los Angeles that serves nationwide to any customer who has a website (or needs one) and is either selling online or wants more lead generation for his or her professional business. We specialize in search engine optimization (SEO), pay-per-click management (PPC) and web design & development.
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Q: What makes LAD Solutions a good choice?
A: The hallmarks for our company are fast execution, quality, cost effective and low risk.
Fast execution: Everyone at our company is easily reachable through email or phone. Many of my clients have my personal cell phone and can reach me anytime there’s an urgent matter to address.
Quality: We make it our focal point to stay on top of all the latest advances in the Online Marketing world. We continually attend relevant marketing events & seminars, participate in online webinars and take part in appropriate training courses to make sure we are ahead of the Google trends and achieve the results our clients expect.
Cost effective: Our customized SEO packages allow us to take on small and medium size businesses. Depending on a client’s needs, we can tailor any SEO package to make sure that it not only fits within our client’s budget but that he or she would see a positive return on investment.
Low risk: Our agreements are on a month-to-month basis. We strive to be transparent and are confident in our services; therefore, we minimize risk for our clients by providing month-to-month agreements versus the long term contracts most other SEO companies offer.
Q: What motivates customers to stay with the company?
A: Our personalized client relations along with our superior services allow our clients to stay with us for a very long time. We are a full service online marketing agency so all of our SEO packages come with complimentary web development/maintenance and social media content creation. Some even come with complimentary pay-per-click management. I can confidently say that most other agencies would charge for these additional services but we are more focused on achieving the expected positive results for our clients rather than charging for every single thing. Our high quality of work combined with our low costs is what motivates our customers to stay with LAD Solutions.
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Q: How do you acquire new clients?
A: Our best way of getting new clients is through word of mouth and referrals. As can be verified, over the 5+ years we have been around, we do not have one negative review posted anywhere online, whether on BBB, Yelp, G+, etc. For a SEO company that is an impressive feat since even the recognized big name companies in the SEO world have negative reviews. Our clients are very satisfied with our work so when they refer us, they do 80% of the work. The other 20% is us explaining / educating new clients on the process and expectations.
We also have inbound sales representatives cold calling prospective business, we run Ad promotions on Adwords, Facebook, LinkedIn, along with other methods to generate inbound leads.
Q: What are your plans for next six months?
A: Like every other company, we are looking to grow more. We are implementing new sales strategies to get our company brand more recognizable.
In addition, we are trying to expand and increase the social media management side of our business. Currently we are doing social media management for our SEO clients as a supplement. If they do not have a Facebook, Twitter, G+, Pinterest or LinkedIn pages, we will build the pages and provide content on a daily basis for them to not only ensure that their social activity is fresh and relevant, but to also help with their Google ranking. In the future, we want to expand our social media management into its own division in order to reach clients who are not looking for SEO services but can benefit from social media marketing. Currently, we are working on creating several different packages that will be affordable and beneficial for clients looking to increase their brand and fan gathering for their business.
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