Below is our recent interview with Susanne Börensen, International PR Manager at Lingoda:
Q: Could you provide our readers with a brief introduction to your company?
A: Lingoda is an online language school dedicated to helping others speak new languages with confidence. Founded in Berlin, Germany in 2013, we provide convenient and accessible online language courses in German, English, Business English, Spanish and French to over 80,000 students worldwide. Our private and small group classes are taught by over 1,500 qualified, native-speaking teachers. With almost 550,000 classes available per year and accessible 24/7, our mission is to empower even the busiest people to master a language and unlock their potential — at any time, from anywhere.
Q: Any highlights on your recent announcement?
A: On December 7 2021, we announced our partnership with the virtual cooking class company Fest Cooking. Just in time for the holidays, we are collaborating on a campaign centered around immersing oneself in a new culture by mastering a foreign dish and learning a new language. We are partnering to provide individuals with the opportunity to become more in touch with another country, and Lingoda is offering one month of language classes— 4 free group classes— after completing a cooking class.
Fest Cooking, a virtual cooking school that bridges the gap between professional chefs and home cooks, will host two group classes on December 14th and 16th with French and Mexican-inspired dishes including French onion galette and carne asada tacos. The classes, led virtually by professional chefs, will be free to sign up for and run approximately 90 minutes long.
After completing the cooking class, students will receive a promo code valid to redeem free language classes of their choice. Lingoda currently offers courses in German, French and Spanish, in addition to English.
“The holidays are a time to sit back and focus on the things that really matter, whether it’s learning a new skill or simply spending time with loved ones,” said Michael Shangkuan, CEO of Lingoda. “Our partnership with Fest Cooking allows individuals to utilize this time to dive deeper into other cultures, presenting them with the opportunity to discover new dishes and also learn a new language.”
“Fest Cooking is all about bringing people together,” said Brit Obenauer, CEO and Founder of Fest Cooking. “We’re happy to partner with a company like Lingoda that really understands the qualities at our core— creativity, curiosity, passion and empowerment. We’re excited to see who we can reach with our classes.”
For more information about the classes and to sign up for either event, please visit here. The deadline for sign-ups is one hour prior to each event’s start time.
To learn more about the Lingoda x Fest Cooking Partnership, please visit Lingoda’s blog as well as the company’s Facebook and Instagram pages.
Q: Can you give us more insights into your offering?
A: We believe in a communicative approach to language learning: mastering a language means being able to speak it with confidence. Our CEFR-focused learning materials are designed by linguistic experts and focus on meaningful topics that are applicable to our students’ interests, careers and everyday lives. Thanks to our extensive rotating roster of teachers and our small group classes, students are exposed to a variety of regional accents and expressions within the same language and have the opportunity to practice speaking in every lesson.
Q: What can we expect from your company in the next 6 months? What are your plans?
A: In the next six months, Lingoda looks forward to welcoming new students from around the world, while working to provide a best-in-class experience to them and existing students.
We will also begin rolling out curriculum improvements based on student feedback, which will include a new curriculum structure, a new lesson structure and a new self-learning method guide.
Other than that, we are looking forward to growing internationally, especially in the US market.
Recommended: An Interview With Rick Matty, Vice President And General Manager Of Product Innovation At Ormco
Q: What is the best thing about your company that people might not know about?
A: The best thing about Lingoda is our people – we may be based in Berlin, but our diverse team includes over 200 international professionals from 30 countries speaking 40 languages.
Activate Social Media: