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Meet Startup Peeky – Snapchat + Instagram With Hidden Goodies

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Peeky is a new app that combines public and ephemeral sharing, something like Snapchat and Instagram with hidden goodies. Scott Taylor, Director and Founder of Peeky, talks with us about his startup.

Scott-TaylorQ: Tell us your story and something more about Peeky?

A: Peeky is a content and media app that combines the best of both public and ephemeral sharing. Think Snapchat + Instagram.

Views are limited to the first 100 people to view the photo or video, both on the web or mobile. Your friends don’t need Peeky installed to be able to see what you’re sharing. Once 100 views has been reached the time taken will be recorded. There’s a leaderboard, the current record is 10.33 seconds.

You can customize your feed by picking topics that you find interesting and also discover the world around you by using “nearby”.

We have also teamed up with the likes of Uber and Starbucks to provide goodies through hidden peeks.

The idea for Peeky came about when I had finished at Livedrive, one of Europe’s largest cloud storage providers, and was thinking about what to do next. I wanted to brush up on my knowledge of Objective-­C. When thinking about what to work on as a demo product, I looked at the market and saw the likes Snapchat, Secret and Whisper, realising that no one had really created a product that was ephemeral yet public. The more I worked on the product the more it became apparent that there were real world use cases, I raised a small seed round from friends and family and hired professional developers to improve my terrible coding.

startup-peeky-preview

Q: What is your main goal at the moment?

A: Our main goal at the moment is to listen to our beta users, we are big believers in the lean startup and are very much still within the validation phase. We are keen to keep working on the product, it’s a long way from where we want it to be.

Q: How long did it take you to get a final product?

A: From idea inception to shipping the beta, around 3 months.

Q: Tell us more about the Peeky team?

A: I have founded and managed a number of technology startups both in the consumer and enterprise space, ranging from pre-­revenue through to several million dollars per month. Prior to Peeky, I was Chief Product Officer at Livedrive, one of Europe’s leading cloud storage providers, assisting with its sale to j2 Global. I launched my first web business aged fifteen.

Evan, has founded and invested in a number of technology startups, predominantly in the gaming space. Evan also owns a wine business and has a background in private equity.

Q: What are your plans for the future?

A: We hope to close a small investment round soon and keep iterating on the product. We’ve submitted v1 to the Apple App Store, so it will soon be available to the public soon. Looking at the product we are working on likes, comments, following, variable limits, videos, lots of interesting additions!

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