Listen to this articleBelow is our recent interview with Erin Quick, CEO and Founder of PairTree:
Q: Could you provide our readers with a brief introduction to your company?
A: PairTree is a digital adoption platform whose mission is to increase and accelerate opportunities for adopting families and expectant mothers. The first of its kind, PairTree provides a fully comprehensive, end-to-end adoption experience that tailors the adoption process and provides continuous guidance to all parties involved.
Q: Any highlights on your recent announcement?
A: PairTree just announced the launch of an industry-leading platform – including iOS and Android apps – delivering a modern experience for everyone involved in the domestic adoption journey. For the first time in history, an adoption platform provides direct access at the fingertips of adopting families and expectant moms to all the services needed to navigate domestic private adoption– home study approval, matching, legal referrals and support – increasing compatibility, reducing burdensome fees, ending discriminatory practices, modernizing the analog processes, increasing safety and boosting accessibility across the industry.
Today’s expecting mothers and adopting families have grown up with the internet, social media and online dating and they prefer to make an initial connection online before meeting in person. With the new platform, PairTree has radically modernized the adoption process – unlocking the nation of adopting families to expectant mothers in an effort to create the most highly compatible matches.
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Q: Can you give us more insights into your offering?
A: 90% of expecting mothers pursuing adoption use their mobile devices exclusively, making the new PairTree platform a necessity for those exploring adoption as a birth plan. The brand-new mobile experience is now available for free download via iOS and Android.
PairTree was founded by Seattle entrepreneur Erin Quick, who is building on a 20-year career in global brand marketing and her own first-hand experiences as the adoptive mom of two children. She was recognized as Puget Sound Business Journal’s 40 under 40, and was recently named to All Raise’s Visionary Voices panel.
Q: What can we expect from your company in the next 6 months? What are your plans?
A: So much. In the next six months we’re planning to offer connections with Embryo Donors and also partnering with employers to provide adoption benefits to employees.
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Q: What is the best thing about your company that people might not know about?
A: Our goal is to reduce the cost of domestic adoption and have it paid for as an employee benefit.
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