Listen to this articleA cloud-based inventory handling software from TradeGecko makes using ledger books and spreadsheets a thing of the past. It fuses all of the inventory, orders and customers in one platform leaving more time for businesses to take part in the next evolving market. Below is our recent interview with Cameron Vernest, Director of Strategic Partnerships at TradeGecko:
Q: Could you explain the function and advantages of your Inventory Management Software?
A: At TradeGecko, our vision is to enable B2B commerce entrepreneurs to build an amazing business, by saving them time spent on inventory management tasks. We want to be the platform that helps them grow, scale, and optimize their business, through our inventory management software and B2B eCommerce store.
The main advantages of TradeGecko are as follows:
· Inventory Management – Easily controls stock in multiple locations, whilst managing sales and purchase orders online.
· B2B eCommerce – Provides customers with private access to their online wholesale store.
· Mobile App – Our free mobile app lets customers manage their products, customers and orders from anywhere, anytime and via multiple devices.
· Multi-Channel Sales – TradeGecko integrates online stores to automatically sync inventory between channels, locations and warehouses in real time.
· Operations & Integrations – TradeGecko seamlessly connects with the best online accounting softwares (Xero, Quickbooks), shipping services (Amazon, ShipStation), taxation tools and much more.
· Reports & Analytics – Customers have complete business intelligence over what is selling, who is selling it and through which channels, by analyzing sales reports or creating customized reports.
· Resources & Support – Available in all formats from email, phone, community, educational content and how to’s, we’ve got our customers covered.
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Q: Who is your ideal client and why?
A: TradeGecko works best for B2B organizations that are either brand owners or wholesale distributors. We identify a brand owner as any business which starts a brand, owns the brand, and owns physical product under that brand. Whereas a distributor is any business who purchases from a brand owner, and distributes goods to a specific region.
Ideally our customers will have most of their growth and/or revenue coming from wholesale, as TradeGecko has been specifically designed to help these businesses scale up and streamline their inventory management and eCommerce operations.
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Q: What advantage does TradeGecko have over its competitors?
A: TradeGecko primarily focuses on wholesalers, distributors, and online retailers, rather than physical retail or manufacturing businesses. Our research has identified that the B2B eCommerce market is quickly evolving, with spending on B2B eCommerce worth approximately $829 billion today, and expected to reach $1.2 trillion over the next five years. According to the Forrester Data B2B eCommerce Forecast, this is over two times the B2C eCommerce market.
Our customers are always complimenting us on our user interface (UI) which is probably one of the most user-friendly in our industry. We also help our customers save time by setting up their inventory management, eCommerce store and mobile app within minutes, whilst also providing a unique B2B experience with our many customizable tools.
We know mobile devices are becoming an important way for our customers to manage their business, so we’ve developed a mobile app as part of our product offering. We are the first in our industry to provide a mobile platform and have already seen over 50% of our customers using TradeGecko Mobile to manage their business and sell on the go.
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Q: What are your plans for the future?
A: This year we’re planning to move closer to our goal of designing a holistic eCommerce experience for B2B, by providing our customers with a seamless shopping experience and to continue building up our shipping functionalities.
We recently launched our new TradeGecko Global Partner Program, as we see an incredible opportunity to drive growth for both merchants and their trusted partners, by providing practical tools, support and generous revenue share. It also enables us to support our partners and their clients, as they work hard to create the business of their dreams.
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