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How Custom Research & Analytics Insights Can Help Companies Stay Ahead Of The Competition In A World Of Rapidly Changing Business Trends

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InsightBee Procurement Intelligence by Evalueserve has been recognized as one of the “20 Most Promising Procurement Solution Providers 2016.” The platform is designed to help procurement teams set insight-driven sourcing strategies and proactively identify risks and key trends. Below is our interview with Manoj Madhusudanan, Managing Director at InsightBee:

Manoj Madhusudanan

Q: Could you provide our readers with a brief introduction to InsightBee?

A: InsightBee by Evalueserve is the simple way to source high quality custom research and analytics from any device. From proactive alerts to tailored reports, our pay-as-you-go online platform delivers the intelligence our customers need every day – across all business functions and industries. We’re powered by mind+machine™, which means we combine human expertise with best-in-class technology to deliver qualified intelligence, faster. Evalueserve, the company behind InsightBee, is a global professional services provider with a 3,200+ strong global team bringing 24 X 5, multi-lingual research capabilities.

InsightBee is two years old, and we have been able to launch successfully a range of innovative solutions in the market in this short span of time. Our on-demand research solution is an entirely new concept, making it possible for anyone to order high quality tailor-made research in an affordable manner, with a few clicks and using a credit card. Similarly, our Procurement Intelligence solution enables sourcing managers in corporations to access category insights online, at a fraction of traditional costs. Our Sales Intelligence solution uses a combination of artificial intelligence and human efforts to deliver validated sales opportunities.

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Q: You’ve recently issued Global Survey on 2017 Technology Trends; tell us something more?

A: Our new report, Global Survey on 2017 Technology Trends, based on a detailed poll of 328 global companies, revealed some surprising insights on the technology trends shaping and impacting businesses. Some of the key findings are:

• Cloud computing was ranked as the biggest disruptor, but 3D printing was nearly last.
• 73% of Chinese companies view a company’s lack of embracing disrupting technologies as having a bad effect on business but only 19% of U.S. companies and 27% of UK companies feel that way.
• 46% of the global firms surveyed expect to adopt and implement the new technologies within the next 12 months.
• U.S. companies anticipate making their biggest investments in the next 12 months in cloud computing, 3D printing, advanced robotics and big data.
• One in three companies globally – and in the U.S. – lack a mechanism to measure the impact or ROI of adopting disruptive technologies. Only 17% of Chinese firms felt they lacked such a metric.
• Globally, 21 % of responding companies said they were extremely concerned about a cyber-attack.
• Only 53% of mid-sized firms feel prepared to safeguard personal data online whereas 78% of larger firms do.

There was strong agreement across the board that disruptive technologies will be game-changers and you need to adopt them quickly to stay in the game.

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Q: What are your plans for 2017?

A: We have been fortunate to get strong reception in the market from day one. In 2017, our focus will be three-fold:

1. Accelerate the market traction, especially beyond the core markets of the US and the UK.
2. Continue to implement further on our unique mind+machine strategy, bringing the best of artificial intelligence and machine learning and combining it with our global human talent pool.
3. Introduce new solutions relevant to our customer segments. One such solution is ‘Innovation Intelligence’ that we have just soft-launched.

Q: Could you explain the function and advantages of solutions?

A: Access to high quality business insights is vital for any company to stay ahead of the competition. Our survey last year showed that this is often a huge challenge. Fully automated, machine-generated information is not always reliable. Syndicated databases contain information that is often not up-to-date. Customized output from traditional research firms is mostly quite expensive. And, most of these services require a long term subscription or commitment.

This is where InsightBee’s cloud-based pay-as-you-go solutions provide an entirely new way of delivering tailored insights.

Key advantages are:

1. Cloud based and pay-as-you-go: You can simply get started. No enterprise IT implementation or lengthy contract discussions are required.
2. Mind+Machine approach: Our model combines human expertise with best-in-class, patent-pending technology. This allows us to deliver qualified intelligence faster and at a fraction of the cost of traditional models
3. Access to multi-lingual research and vast global experience: Our teams are based in global locations across China, Chile, India, Romania and the US, bringing over 30 million hours of cumulative research experience across domains.
4. Validated information from numerous trusted sources: We gather information from a variety of leading data sources, including S&P CapitalIQ, Dun & Brandstreet, Avention, Economist Intelligence Unit, and several other databases. In addition, we search for information in every credible public source online.

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Q: How would you convince the reader to start using InsightBee?

A: InsightBee has been able to level the playing field for small and large firms in accessing tailor-made business insights. You can order a tailor-made report with as low as a few hundred dollars, and without any upfront subscription commitments. Also, you don’t risk anything by trying InsightBee. The card is only authorized and not charged until a research manager connects with the customer and confirms the feasibility, scope and pricing. If we think we cannot deliver, we will tell you that upfront when we receive the order, and cancel the request accordingly. Also, in the unlikely event that you are not happy with the output, we refund the amount.

We have been able to line up a long list of delighted customers since launch, with testimonial clients at numerous firms including Unilever, Shell, Nestle, Mercer, NetApp, JLL, and many others. Our customer satisfaction score is 4.4 out of 5 based on over 100 reviews till date.

I would sum it up with just two words – Try InsightBee!

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