Listen to this articleMace Security International, Inc. was founded in 1970, today it has become one of the most trusted names in personal protection industry. The company generated significant momentum in 2015, with net revenues growing nearly 14 percent and gross profits increasing approximately 19 percent, compared with year-ago results. Positive momentum continues in 2016 as well.
Below is our interview with John J. McCann, President and CEO at Mace Security International:
Q: John, tell us something more about the company and your history?
A: Since 1970 the Mace brand has become the most trusted name in personal protection products. While the Mace brand has become synonymous with the pepper spray category, the company has steadily expanded its product line to include a wide range of reliable, simple-to-use, high-quality products designed to empower customers of all ages as they enjoy their daily activities. At Mace, we are focused on the four P’s in protection – personal, pet, property and public.
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Q: You’ve recently announced your presence at three upcoming investor conferences; tell us something more?
A: The company generated significant momentum in 2015, with net revenues growing nearly 14 percent and gross profits increasing approximately 19 percent, compared with year-ago results. Positive momentum continues in 2016 as we continue to drive increasing global demand for our iconic defense sprays, as well as execute smart product line extensions and new product launches that we support with a targeted marketing strategy.
For example, in the past 12 months, we’ve continued to grow our market share and channel distribution by adding more than 80 new retail accounts, such as Sportsman’s Warehouse, which operates 72 stores in 18 states across the U.S.
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Q: What is the motto that guides Mace’s decisions?
A:
- Empower our customers with reliable and simple-to-use, high-quality products.
- Support our customers through educational programming and superb customer service.
Q: What can we expect from you in next six months?
A: We expect our strong, positive momentum to continue over the next six months and throughout the year. We also have a number of exciting developments taking place within our product line.
For example, you will be hearing a lot more about our innovative Mace® Alert 911 product. This hand-held device enables children and elderly (and their caregivers) to have peace of mind knowing that a local emergency response dispatcher is just a button’s push away with our reliable, one-touch cellular-based technology.
Similarly, you’ll also be hearing more about our exciting new partnership with Jennifer Cutrona, founder of BoobyTrapBras. This innovative line of active wear provides peace of mind by allowing easy access to Mace® Brand products that are discretely housed within its Just In Case bras.
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Q: What’s the best thing about Mace Security International that people might not know about?
A: We’re a lot more than just pepper spray.
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