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Below is our recent interview with João Ferro Rodrigues, the Founder & CEO at Bugle:
Q: Could you provide our readers with a brief introduction to bugle?
A: Bugle is a video training SaaS. It is an easy to use and beautiful tool that offers a great experience for both online learners and training managers. It is perfect for companies that are dealing with growth or preparing for growth. With bugle, companies can setup their own online academies to train business partners, customers and employees.
Q: Can you give us insights into your features?
A: Bugle is all about simplicity. Traditional LMSs are complex to setup and manage and typically offer a boring learning experience. Bugle is easy to use, has a quick set up time frame and offers a great student experience.
In an online academy run on bugle, students can watch training videos, take quizzes, challenges and surveys, download resources, take notes and provide answers to assessments. They also can give feedback to each course and get their personalized certificates.
Additionally, bugle is not only a formal training platform. There are also several community management features available in our Community module. In this area, learners have access to informal knowledge such as articles, news, videos, surveys and events calendar. Companies are increasingly looking for an all-in-one solution for knowledge sharing, instead of separating in different tools the informal and the formal training. Bugle answers that.
Finally, I would also add that the academy is fully branded for our customers.
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Q: What problems does your technology solve?
A: When a company grows, the teams feel the pressure and anxiety of keeping up with their work and being able to reach everyone and be consistent.
This is where our technology comes in. Having an online training and knowledge sharing academy will help companies increase their team’s capabilities and extend their capacity to be able to reach all stakeholders they need to reach – whether it’s customers, partners or employees.
Due to bugle’s easy to use interface, anyone in the company can easily setup onboarding and training programmes in a scalable way, without the need for additional resources and in a consistent way.
Q: Who would benefit the most from having a bugle video training academy?
A: Who benefits the most from a bugle academy are the business units that need to onboard and / or train their people. This can be Sales offering product and skills training to the team, Operations training their partners on the best way to do a certain job, Marketing to generate leads through a brand academy or Customer Success offering a 24/7 support academy to customers.
Ultimately, your student audience, regardless of the area, benefits from being able to access the information they need whenever and wherever they need it.
Q: Why are training certificates great for business?
A: Offering certification is a way to ensure that your audience retained your message. To get certified you will need to set some evaluation criteria that your learners have to meet. This means you can make sure that who you certify got the message and is qualified to perform a certain job or have acquired the knowledge you provided.
For example, business units like operations can see a huge impact on reducing operational costs because the team and partners know the more efficient way of doing things.
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Q: How do you differ from solutions like YouTube or the standard LMs platforms?
A: Unlike Youtube or Vimeo, bugle is a sign-up only academy, with full branding, real time monitoring and certification. And, unlike traditional Learning Management Systems, bugle is an easy to use and low-cost DIY academy, with great looks and a great community tool.
Q: What are your plans for the future?
A: To continue working on making our platform simpler and even easy to use for both learners and training managers. Radical simplicity is one of the baselines of our product roadmap so, more than adding new features, we prioritize improving the user experience.
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