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STEICO Wood Fiber Underlayment – Innovation Engineered By Nature!

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SunCo America is a South Florida based company promoting an innovative, eco-friendly line of building and insulating materials from wood fiber produced by a leading European manufacturer STEICO. Below is our recent interview with Milana Petrova, from SunCo America:

Q: For those who haven’t heard of it, what is the best way to describe SunCo America?

A: We are offering US homeowners and professionals an option to choose reasonably priced, safe, efficient, technologically advanced and long-term solutions for their home improvement and construction projects.

The popularity of wood fiber based materials emerges from decades of experience in innovative engineering using natural properties of wood and its high-quality insulation properties, vapor open “breathing” quality, extreme durability and convenience of installation.

Wood fiber materials have very high heat storage capacity, low thermal conductivity and great sound insulation properties on minimum thicknesses. It makes wood fiber-based insulating materials economically effective and long-lasting investments for a healthy, comfortable and quiet indoor environment.

Interestingly, utilizing wood based materials in construction directly benefits nature on multiple levels! Responsible sourcing helps protect and restore forests, capture the CO2, and prevents it from escaping into the atmosphere.

We are excited to advocate for the world of environmentally friendly and sustainable technologies, designed with consideration for the future of our generation and nature itself.

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Q: What types of products do you offer to your clients?

A: Currently, we are focusing on wood fiber sound insulation and supporting solutions for wood floors.

We are offering the US certified selection of STEICO all-natural acoustic wood fiber Underlayment for floating LVT, laminate, engineered and hardwood floors. It is one of the best-selling products in its category in Europe, and has decades of history, in both residential and commercial applications.

Underlayment is an essential part of the flooring installation. Proper cushioning layer ensures proper and longer performance, protection and enhancing of the qualities of the finishing wood floors.

The underlayment has two thicknesses, 1/8” and 1/4″, and stands out for its excellent quality, high performance sound control and improved acoustics.The product is 100% eco-friendly (no carcinogenic emissions, no VOCs, no glue additives), obtain such features as high compression strength, click-lock system protection, compensating for floor unevenness and more. It can be installed in multiple layers or used as an additional sound insulation layer in walls and ceilings.

Wood fiber is an affordable and powerful alternative to plastic and other artificial underlayment options that are available on the market.

At the moment, other construction materials are available for industry professionals and can be ordered per request. We are happy to direct and encourage construction specialists to contact us for more information and sources.

Like all wood fiber materials, wood fiber underlayment was developed based on the “Vapor Open” system technology, which differentiates it from other products in the underlayment category.

Q: What exactly is Vapor Open?

A: Vapor Open technology is a quality of the wood fibers that, like natural hair and wool, are hollow inside, which allows airflow to circulate. It can adapt to changing moisture levels in the air in the space where it is installed. It also works as a natural indoor microclimate regulator in those spaces, due to its capability to absorb excess moisture from the air. Then, it releases the moisture back when the air is dry without losing any of the thermo-physical properties throughout the process. Wood fibers manage the moist, minimize the possibility of stale smells by preventing conditions for mold and mildew growth.

To understand it easier try to imagine hot, flavored, freshly baked bread, just taken from the oven. If you put a hot bun into the plastic bag and seal it, in some time the fluffy bread will become moist and mushy, affected by vapor locked into the closed environment. On the other hand, if you pack it into the paper bag, that allows air to circulate and does not keep vapor inside, then your bun will just cool down slowly, remaining nice and appealing. That is vapor open in action.

Wood fiber materials allow homeowners and professionals to look at their home construction from the new perspective, moving on from the strategy of sealing and wrapping everything into plastic and other artificial materials towards naturally “breathing home”, a perfectly balanced and healthy environment, with invisible, effective filters and insulation barriers designed by Nature itself.

Q: What are some of the specific use cases or scenarios you can share on how consumers can leverage your products?

A: Our selection of wood floor underlayment is a great choice for those seeking sound insulation without grand investment. As little as 1/8” thickness passes the strictest US acoustic certification (6’ concrete slab without ceiling assembly test is available) and meets the requirements of the International and US building codes. It ensures high quality of performance and can be easily approved in picky building departments and building associations.

It is a great solution for a considerate and thoughtful consumer who is seeking a great value for their money. STEICO wood fiber underlayment can do it all, whether you’re looking for soundproofing, flooring and locks protection, stability and avoiding costs, aggravation of long and complicated leveling processes, elevation the height, cushioning, or just looking for the plastic and foam alternatives :)

Products are VOCs and glue free, convenient for professionals and super DIY-friendly. The shopping from the comfort of your home and delivered to your door, special rates for the industry professionals.

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Q: What makes you the best choice? How are you unique?

A: Wood fiber based products are more than just building materials. It is an opportunity to return to a more natural, yet economically and energy efficient, indoor environment along with contributing on different levels to safety and prosperity of future generations. Sounds good, right?

We are devoted to deliver best possible options and maximum attention to all the projects we have pleasure to be part of.

Q: What are the company’s plans and goals for the future?

A: We are planning to make our wood floors underlayment available in major National Home Improvement DIY stores chains.

Our long-term plan is to introduce and promote in the US market a wide range of environmentally friendly building materials based on wood fiber – an innovation, given us by Nature itself.

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