Titaniam Founder & CEO, Arti Raman, Explains The Cutting Ddge Data Protection Technology Recently Introduced By Her Company

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Below is our recent interview with Arti Raman, Founder & CEO of Titaniam:

Q: Could you provide our readers with a brief introduction to Titaniam, Inc.?

A: Personal Data Protection and Privacy is one of the biggest issues facing modern society. Titaniam was founded to answer this urgent need. If I was to make a concise statement about the purpose of our existence it would be: to improve the privacy and security of personal data.

Data breaches and the resulting loss of personal data has become a constant and unfortunate reality of our times. Week after week we learn about organizations of all sizes, including the largest of enterprises and governments, being compromised. In most cases attackers manage obtain valid credentials and so they make off with personal data in clear text. This is not only a security issue, but a big data privacy concern as well. In addition, the loss of sensitive data in clear text creates an unfortunate snowball effect of subsequent breaches that use previously stolen data to compromise new systems.

Titaniam combines traditional cryptography with new techniques to enable organizations to maintain existing functionality but eliminate the use clear text for personal data. By doing this, we prevent the loss of personal data in clear text in the event of a compromise. This immediately addresses data privacy concerns. It also reduces the subsequent cycle of dependent breaches.

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Q: You’ve recently announced the release of your product suite, Titaniam Protect; can you tell us something more?

A: Certainly. Titaniam Protect is a suite of products that can be used independently or combined together to support sensitive data usage and flows inside organizations. This includes platform specific plug-ins as well as platform independent options. The suite also includes accessory services such as monitoring and privacy reporting. Each product includes the Titaniam Protect engine that can apply and manage our adaptive protection technology based on context and policy at a granular level.

Adaptive protection means that within a single document or record, we can protect a given field in six different ways depending on how that data night be needed at a later time. We can also convert data from one protection format to another in real time. For example, personal data such as customer name might need to be partially searchable in a customer support application but redacted in a third party analytics application. Titaniam can support both scenarios from a single data source and ensure that neither application sees clear text. In this example, a compromise in either application or the back end data store, will not reveal customer names, even with valid access credentials.

This is a win for security and an equally big win for data privacy.

Q: What are the main advantages of your software solution?

A: Titaniam offers enterprises with three major advantages. First, we offer data protection and privacy for all type of personal data in the face of adversaries with credentials. Second, we offer the most efficient deployment in the industry. We can be up and running in days without requiring modifications to the data platform or downstream applications. Third, and perhaps the most important, our customers do not have to wait years before seeing returns on investment. One of our core guiding principles is accessibility. And to deliver the accessibility premise, we offer cost effective answers to some of the industry’s most challenging questions.

Q: Who is your ideal client and why?

A: Our ideal customer is somebody who has been entrusted with sensitive data, and for whom the cost of compromise is high. Our ideal client is concerned about the security and privacy of personal data in back end systems such as Elasticsearch where it is indexed and searched in clear text. Amazon S3, Elasticsearch and Kibana are the top three source systems for compromised personal data. Sometimes, the motivation to use Titaniam comes from data privacy laws or other regulatory requirements, and at other times we are approached by organizations such as SaaS providers, who believe that protecting against sensitive data compromise is core to safeguarding their business. This obviously translates to any organization that deals in personal data, but there is an equally important case to be made for companies that work with data that by itself is not personally identifiable information, but in turn could be used to compromise personal data.

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Q: What can we expect from Titaniam in next 6 months? What are your plans?

A: In the next six months, you will see us announce solutions that address privacy and security for specific communities and industries. We are working on pre-integrating our solution into specific ecosystems and by doing so we will be eliminating any friction that could otherwise hinder the usage of our solution. We are also getting ready to announce a few major partnerships in the security domain where we are providing data protection and privacy enablement on top of major security solutions that are already in the market today without forcing any type of re-architecture. We are excited about the potential for Titaniam Protect and we hope to make a significant impact on enterprises as well as the lives of the ultimate end users, who typically suffer when personal data is compromised.