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Several meetings with customers per day, putting together offers, finding buyers for the properties you represent, and devising solid marketing strategies – the life of a real estate agent is far from routine!
Still, without proper organization and tools to take over the repetitive tasks, the life of a real estate agent can easily become hectic. This translates into increased stress, anxiety towards the job, and a drop in productivity.
Luckily, with the proper tools, you can avoid all that and keep working hard at becoming a successful realtor. To give you a hand, here are the top tools a real estate agent needs to stay at the top of their game:
#1: Task Management Tools
When you have to juggle several customers at once, the number of tasks can easily pile up. To make sure you don’t miss anything or overwork yourself to exhaustion, you will need a task manager like Trello or Asana (just a few examples).
The job of a task manager is to help you organize your To-Do list(s) on days, weeks, and months. It’s also easier to keep track of each project when everything is neatly arranged in a format that’s visually appealing and easy to follow.
#2: Financial Organizers
Another aspect of a real estate agent’s life is finance. Since you work on commission and you are considered a self-employed individual, your finances are a bit different than a regular person’s. Plus, you also have to keep track of your customers’ budgets and other expenses that come with the job.
Also, agents who are using the real estate commission calculator can better grasp the overall value of the deal. It also helps customers get more information on the topic since the commission is often seen as something complex and difficult to understand.
#3: Cloud Office Tools
You’re always on the road and you can’t keep an organized office in your car. Luckily, nowadays you can use the cloud to keep everything easily accessible for everyone. Plus, cloud office tools offer a wide range of options for collaborative work, so you can ask for advice or help from colleagues or managers while on the go.
Google Suite is a great choice for someone who needs to stay in touch with customers, team members, managers, and business partners on a daily basis. The platform offers plenty of tools and it’s safe and easy to use with just a smartphone or a tablet.
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#4: Online Marketing Tools
While offline marketing tools (flyers, boards, signs, and so on) are still useful, online marketing does take the cake. Realtors nowadays have access to several online platforms to publish their listings and look for customers. Plus, social media is the perfect medium to find customers and buyers!
To make sure your ad will stand out from the crowd, you’ll need a few tools to help you polish the images and the text. Tools like Canva, Grammarly, or Lightworks (to name a few) are extremely valuable.
#5: Document Sharing
Gone are the days when you would have to drive on the other side of the city just to have the customer sign contracts and other documents. Nowadays you can use an e-signature service.
With these tools, you can collect legally binding signatures from your customers without them having to do the signing in person. It saves both parties time and it’s a perfectly legal way of doing business in the age of technology.
#6: A CRM Solution
This tool is more for real estate brokers who manage several agents and projects. A Customer Relationship Management solution allows you a bird’s eye view of all the activities that take place during the day (events, meetings, transactions, and so on).
Plus, the right solution can be integrated with marketing and sales, which improves communication between departments and agents.
Wrap Up
The right tools are truly helpful in freeing your time from redundant tasks and unnecessary trips or meetings. Nowadays, lots of things can be solved via a chat discussion or video call. Also, it’s easier to find customers online, since most people spend a big chunk of their time on social media. So, if you’re interested, take a look at the tools we mentioned here or check out a few other cool tools you can use to keep your activity well-organized.
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