Listen to this articleBelow is our recent interview with Zack Levenson, COO of Meat District:
Q: How did Meat District start?
A: When Meat District first went to market with premium, butcher-crafted burgers, we wanted to focus on our backyard, California. But with the viral success we had in just the first few weeks, we decided to take our burgers across the country, and today we’re in several retail market chains across the country.
Q: What sets Meat District apart from competitors in the meat aisle?
A: With Meat District, we wanted to come out with a premium-quality, disruptive meat brand that had all the attributes, all the bells and whistles. With a pink-neon logo on a jet black packaging, you can spot Meat District products from across the store. It’s going to catch your eye and bring your attention over to the meat department.
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Q: What all does Meat District offer to its consumers?
A: We started off with the premium, butcher-crafted burger line, replicated the burger line into an entire frozen offering, and then introduced an entire fresh marinated chicken wing and drumstick line. Now, we’ve expanded Meat District offerings to include everything from corned beef, to tri-tip to our new premium pork sausage line. We want to establish Meat District as more than a premium burger line and synonymous with grilling, barbecuing, family, tailgating.
Q: What should people look for when buying meat products?
A: Meat District brings a lot of variety to the category. With over 11 different burger varieties, 5 different flavors of sausage and chicken party wings, Meat District gives buyers a chance to try new flavors and blends that are chef-inspired and always ready to cook and savor. Meat District has the perfect product for every kind of meat lover.
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Q: What are some industry trends that Meat District is capitalizing on?
A: Given our current climate, consumers are looking for products that will ship directly to their door. We are currently exploring avenues to make this an option for Meat District and meet evolving consumer behavior.
Q: Where can people find Meat District?
A: Meat District is available in grocery stores nationwide. To find Meat District near you, visit our store – Locator.
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