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Brandignity is a full service digital marketing agency located in Naples, FL offering various B2B and B2C services for SMBs which include SEO, social media, PPC, web design and various turnkey solutions for companies that need to outsource larger parts of their marketing efforts. They also offer a robust partner program for companies that need to bring on a partner to help with certain initiatives they don’t offer. Below is our recent interview with Maciej Fita, Marketing Manager at Brandignity:
Q: What kinds of services do you offer to your clients?
A: We started as an SEO company back in 2010 and have evolved over the years into a full service digital agency. We offer SEO, social media, PPC, blogging, web design and various turnkey solutions as well.
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Q: Why is it important for companies to go digital?
A: The majority of the population turns to a digital device everyday to find everything they need. Whether it’s a lawn care company, a recipe or information on their health a computer, phone or tablet is the tool of choice. It doesn’t matter how large or small your business is, having digital assets in place connected to your business (or cause) is important for growth. Properly positioned digital assets could significantly help grow a brand or business. These days it’s not difficult to position yourself next to your competitors overnight even if your budget is a fraction of theirs. Avoiding the digital space because it seems foreign is no longer an option. Eventually companies with little to no visibility will become extinct.
Q: Tell us more about your SEO approach?
A: Our SEO approach is very holistic and multi-pronged. It’s no longer a mad science project like SEO once was years ago. It’s about marketing, branding, user experience and providing your website visitors a well-rounded online experience while incorporating important SEO elements Google likes to see. We always make sure we start with a well optimized website so a client’s foundation is solid. All the SEO in the world won’t get you to rank if your website is not optimized properly for search. Off page SEO is all about building strategic assets that help drive SEO power back to the site. Maybe it’s a video, maybe it’s an infographic, even consistent blogging can really help with SEO.
SEO is an ecosystem.
Recommended: Q: What are your plans for the future?
A: To keep growing our business and working with awesome companies to help expand their online visibility. It’s really amazing to watch a clients digital marketing grow overtime. Each month you see leads increase, business increase, website traffic increase and it really makes you feel good as an agency to your efforts translate into growth.
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