Listen to this articleCustomers are able to purchase anything they want, anytime they want. This is regardless of whether they are searching for a nearby retail store that sells their preferred item or whether they are ordering online. Delivery services such as Instacart make the process even easier.
However, with everything at one’s fingertips, it’s easy to feel overwhelmed by the choices available. Sometimes, you want to try something new, but never know what to try. Fortunately, subscription boxes can solve this problem.
For example, some people use a monthly or weekly coffee subscription to find new roasters and try new flavors. Part of the fun is in the surprise of what might show up at your door.
#1 Subscription Box Category: Food
Food products such as coffee are among the most common items that customers choose to subscribe to, such as snack subscription boxes that send different Japanese treats each month. Tea, cocktail, and wine subscription boxes are also common.
#2 Subscription Box Category: Beauty Products
New beauty products are hitting the shelves all the time. It’s easy to miss out on new mascaras and lip glosses if you’re always tempted to use the same brand. Buying a subscription box can give you an opportunity to broaden your horizon and change your look.
#3 Subscription Box Category: Apparel
Apparel is the third most common type of product. For about $100, you can have new outfits delivered to your door. Apparel is especially well-suited for the subscription model because finding a new outfit to wear can take time.
#4 Subscription Box Category: Lifestyle
If the above categories don’t give you enough variety, a lifestyle subscription box is the next best thing. All sorts of goodies can be found in your lifestyle box such as:
• Hair wrap towels
• Incense
• Hand sanitizer
• Sunglasses
• Inspirational quotes
• Superfoods
• Herbal tonics
Lifestyle subscription boxes usually come with a particular theme, whether it be spirituality, art, or home.
#5 Subscription Box Category: Pets
Your pets don’t have to be left out. Each month, receive a box of chew toys, treats, chewies, and other items that will keep your dog occupied.
Benefit 1: Customizable
Subscription boxes are not entirely random. Typically, customers are expected to fill out a quiz to inform the company about the type of products they’d like to order. For example, you may fill out your skin tone.
Benefit 2: Convenient
Subscription boxes also help you avoid forgetting to restock. For example, you’ll never have to worry about running out of makeup. You also have full control over the quantity.
Benefit 3: Variety
You can subscribe to a subscription box for as long as you want. If you become tired of one company, there are numerous other competing subscription boxes to choose from.
Benefit 4: Budgeting
In some ways, a subscription box can help your budget. If you tend to overspend on certain items, such as snacks, you can limit your snacking to only the items that are sent in the snack subscription box. You can simply look at the subscription fee and decide if it fits within your budget.
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